The definition for Kawaii is cute, and Kawaii Squishies are definitely cute! Kawaii Squishies are mini food and character collectibles made out of super squishy soft rising foam. Some Kawaii Squishies look so real you may want to eat them, but don't! Our products are quality made and have the slow rising squish factor kids want. And kids know the difference. There are thousands of Kawaii Squishies available, so start building your collection today!